Mark down the Humana Challenge as one of those PGA Tour events that should consider going back to its old name. The Bob Hope Classic harkened back to the good old days of the California desert, when movie stars and crooners like Frank Sinatra use to treat Palm Springs like there own personal playground. Now the area surrounding the La Quinta Country Club is a magnet for young Hollywood hipsters who consider themselves edgy because they drink Tecate while playing pickup basketball in skateboarding sneakers and V-neck undershirts. Now on to this week’s Superlatives.